Project summary
Project summary
Project summary
Empowering 500K Users with Simple, Seamless DeFi
Empowering 500K Users with Simple, Seamless DeFi
Empowering 500K Users with Simple, Seamless DeFi
SendIt is built to make DeFi services accessible to everyone, with over 500K users already onboard. The key takeaway? Simplicity is crucial for mass adoption. Complicated processes can frustrate users, leading to abandoned transactions and missed opportunities.
SendIt is built to make DeFi services accessible to everyone, with over 500K users already onboard. The key takeaway? Simplicity is crucial for mass adoption. Complicated processes can frustrate users, leading to abandoned transactions and missed opportunities.
SendIt is built to make DeFi services accessible to everyone, with over 500K users already onboard. The key takeaway? Simplicity is crucial for mass adoption. Complicated processes can frustrate users, leading to abandoned transactions and missed opportunities.
SendIt is built to make DeFi services accessible to everyone, with over 500K users already onboard. The key takeaway? Simplicity is crucial for mass adoption. Complicated processes can frustrate users, leading to abandoned transactions and missed opportunities.
the Issue
the Issue
60-80% of new users struggle with the complex onboarding process in DeFi applications and don’t know where to begin.
60-80% of new users struggle with the complex onboarding process in DeFi applications and don’t know where to begin.
60-80% of new users struggle with the complex onboarding process in DeFi applications and don’t know where to begin.
What are the key challenges users face with DeFi applications?
What are the key challenges users face with DeFi applications?
What are the key challenges users face with DeFi applications?
Through my research, I identified three major pain points users faced: the complexity of setting up a wallet, the overwhelming layout of the platform, and the challenges in executing transactions, including understanding gas fees and confirmations. These obstacles led to frustration and hesitation among users.
Through my research, I identified three major pain points users faced: the complexity of setting up a wallet, the overwhelming layout of the platform, and the challenges in executing transactions, including understanding gas fees and confirmations. These obstacles led to frustration and hesitation among users.
analysising the research
analysising the research
Brainstorming and Prioritization for DeFi Enhancements
Brainstorming and Prioritization for DeFi Enhancements
Brainstorming and Prioritization for DeFi Enhancements
I broke down user pain points and suggested improvements based on user needs, prioritizing changes that balance effort and value to create smoother wallet setups and a more intuitive, streamlined experience.
I broke down user pain points and suggested improvements based on user needs, prioritizing changes that balance effort and value to create smoother wallet setups and a more intuitive, streamlined experience.
Design & development
Design & development
Building the App with User-Driven Solutions
Building the App with User-Driven Solutions
Building the App with User-Driven Solutions
The brainstorming exercise allowed us to generate solutions tailored to user needs, refining the app's details. By drawing inspiration from apps like WeTransfer, PayPal, Google Pay, and Paytm, we identified key features that would enhance our design.
The brainstorming exercise allowed us to generate solutions tailored to user needs, refining the app's details. By drawing inspiration from apps like WeTransfer, PayPal, Google Pay, and Paytm, we identified key features that would enhance our design.
Solution
Sending Crypto Over Email: The Future of Digital Currency!
Sending Crypto Over Email: The Future of Digital Currency!
Sending Crypto Over Email: The Future of Digital Currency!
SendIt makes cryptocurrency transactions as easy as sending an email. Just sign up with a social ID, and SendIt handles the rest—no need to remember long wallet addresses.
SendIt makes cryptocurrency transactions as easy as sending an email. Just sign up with a social ID, and SendIt handles the rest—no need to remember long wallet addresses.
SendIt makes cryptocurrency transactions as easy as sending an email. Just sign up with a social ID, and SendIt handles the rest—no need to remember long wallet addresses.
SendIt makes cryptocurrency transactions as easy as sending an email. Just sign up with a social ID, and SendIt handles the rest—no need to remember long wallet addresses.
SendIt is designed to simplify complex crypto transactions. Our users can effortlessly send and receive crypto assets in an instant, using just a recipient’s Email ID or Twitter handle.
SendIt is designed to simplify complex crypto transactions. Our users can effortlessly send and receive crypto assets in an instant, using just a recipient’s Email ID or Twitter handle.
SendIt is designed to simplify complex crypto transactions. Our users can effortlessly send and receive crypto assets in an instant, using just a recipient’s Email ID or Twitter handle.
Passwordless
onboarding on SendIt.
Passwordless
onboarding on SendIt.
Passwordless onboarding on SendIt.
Users add their social ID and accept the Arcana wallet request to sign in and create a wallet, ensuring a smooth and straightforward onboarding experience.
Users add their social ID and accept the Arcana wallet request to sign in and create a wallet, ensuring a smooth and straightforward onboarding experience.
Users add their social ID and accept the Arcana wallet request to sign in and create a wallet, ensuring a smooth and straightforward onboarding experience.
Users add their social ID and accept the Arcana wallet request to sign in and create a wallet, ensuring a smooth and straightforward onboarding experience.
Send crypto
through email
Send crypto
through email
Send crypto through email
Users add simple details to send crypto, and SendIt generates a link for easy sharing.
Users add simple details to send crypto, and SendIt generates a link for easy sharing.
Users add simple details to send crypto, and SendIt generates a link for easy sharing.
Users add simple details to send crypto, and SendIt generates a link for easy sharing.
Receive crypto
the simplest way
Receive crypto
the simplest way
Receive crypto the simplest way
SendIt user’s just need to click on the link sent to them and verify their ownership through either "Social Sign-in" to access their SendIt wallet.
SendIt user’s just need to click on the link sent to them and verify their ownership through either "Social Sign-in" to access their SendIt wallet.
SendIt user’s just need to click on the link sent to them and verify their ownership through either "Social Sign-in" to access their SendIt wallet.
SendIt user’s just need to click on the link sent to them and verify their ownership through either "Social Sign-in" to access their SendIt wallet.
Gamifying
the process
Gamifying
the process
Gamifying the process
To ensure user retention and sustained engagement with the application, we incentivize users with SendIt points for each action they perform and rank them according to their points.
To ensure user retention and sustained engagement with the application, we incentivize users with SendIt points for each action they perform and rank them according to their points.
To ensure user retention and sustained engagement with the application, we incentivize users with SendIt points for each action they perform and rank them according to their points.
To ensure user retention and sustained engagement with the application, we incentivize users with SendIt points for each action they perform and rank them according to their points.
Design System
Design System
Design System
Impact & learnings
Impact & learnings
Impact & learnings
Crossed 250K Users in a Month!
Crossed 250K Users in a Month!
Crossed 250K Users in a Month!
The app received an overwhelmingly positive response, capturing significant attention as the product effectively achieved mass user adoption. SendIt has made crypto exchanges more efficient, it has played a pivotal role in expanding the company’s user base and boosting business growth.
Takeaways
Through this project, I've discovered that simplicity is the key to achieving mass adoption, as complex flows can turn users away and make transactions difficult to complete. Implementing rewards and gamifying the process helped in keeping the users interested in coming back.
Team
Sharan Grandigae: CDO, Rochelle Alfonso: Senior UX Designer, Amit Jayakar: 3D Visual Designer.
The app received an overwhelmingly positive response, capturing significant attention as the product effectively achieved mass user adoption. SendIt has made crypto exchanges more efficient, it has played a pivotal role in expanding the company’s user base and boosting business growth.
Takeaways
Through this project, I've discovered that simplicity is the key to achieving mass adoption, as complex flows can turn users away and make transactions difficult to complete. Implementing rewards and gamifying the process helped in keeping the users interested in coming back.
Team
Sharan Grandigae: CDO, Rochelle Alfonso: Senior UX Designer, Amit Jayakar: 3D Visual Designer.
The app received an overwhelmingly positive response, capturing significant attention as the product effectively achieved mass user adoption. SendIt has made crypto exchanges more efficient, it has played a pivotal role in expanding the company’s user base and boosting business growth.
Takeaways
Through this project, I've discovered that simplicity is the key to achieving mass adoption, as complex flows can turn users away and make transactions difficult to complete. Implementing rewards and gamifying the process helped in keeping the users interested in coming back.
Team
Sharan Grandigae: CDO, Rochelle Alfonso: Senior UX Designer, Amit Jayakar: 3D Visual Designer.
The app received an overwhelmingly positive response, capturing significant attention as the product effectively achieved mass user adoption. SendIt has made crypto exchanges more efficient, it has played a pivotal role in expanding the company’s user base and boosting business growth.
Takeaways
Through this project, I've discovered that simplicity is the key to achieving mass adoption, as complex flows can turn users away and make transactions difficult to complete. Implementing rewards and gamifying the process helped in keeping the users interested in coming back.
Team
Sharan Grandigae: CDO, Rochelle Alfonso: Senior UX Designer, Amit Jayakar: 3D Visual Designer.
Other Projects
Other Projects
Other Projects
Arcana Wallet
Arcana Wallet
A browser wallet widget for quick transactions!
A browser wallet widget for quick transactions!
A browser wallet widget for quick transactions!
Secure
Secure
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monitor their breast health.
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